Justin Bieber has fully embraced Satan.
Not long after after declaring "Instagram is for the devil," Biebs sold his soul to promote his T-Mobile Super Bowl ad by reactivating his Instagram account after several cold, cold months.
Last evening, he sealed the deal with a rapid fire series of shirtless selfies, poses modeling his constantly expanding collection of glasses and snaps with his bros. "SOO MUCH CONTENT," declares Bieber, accurately assessing the situation in a caption. Keep it coming.
He kicked it off by promoting his upcoming stadium tour.
View this post on Instagram
But Bieber knows the people came for selfies and abs, so he delivered.
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
View this post on Instagram
After posting 11 photos within an hour, Bieber took a break for a bit but made sure to say goodnight to his Beliebers with a bedtime selfie.
View this post on Instagram
Welcome back, Bieber.